This is the final logo for the online store POPUP. Although i decided on a typeface earlier i tried the logo with other typefaces to see if any brought out better results. The typefaces that sat well with the logo that could be used for the website and other branded material was seattle sans and century gothic. I decided to stick with the original choice as the weight and shape of the logo's matched the typeface visually as the logo was made form this typeface. Some thing that i want to investigate is how this logo can be used to work on packaging and stationary etc such as invoices and receipt's.
seeing how the logo sat on colour i decided to use the off white/cream colour to take to use with the website design. It's different from white, which alot of website use's these days and also links with the paper used as stock for the poster's.
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